Communication

Will you be attending Affiliate Summit Europe?

Will you be attending Affiliate Summit Europe? 150 150 Jason Chong

As you’re already in London for the LAC 2018, why not arrive a few days earlier and head to Affiliate Summit Europe 2018 too? The event gives you fantastic insight into what’s next on the performance marketing horizon.

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As you’re already in London for the London Affiliate Conference 2018, why not arrive a few days earlier and head to Affiliate Summit Europe 2018 too?

Affiliate Summit is back in Europe for the first time in 11 years. The event offers great networking and inspiration and gives you fantastic insight into what’s next on the performance marketing horizon. To find out more about the show, click here.

Tickets for Affiliate Summit Europe 2018, which takes place on the 6th & 7th of February 2018 at the Intercontinental Hotel.

As you’re already in London for the LAC 2018, why not arrive a few days earlier and head to Affiliate Summit Europe 2018 too? The event gives you fantastic insight into what’s next on the performance marketing horizon.

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Affiliate Summit Europe 2018

Workplaces of the World, It’s Time to Tell Your Story!

Workplaces of the World, It’s Time to Tell Your Story! 150 150 Jason Chong

What an incredible time it is for storytelling. There are so many accessible ways to create stories and so many mediums on which to share them. If you watched any of the Golden Globes this past week, you heard the cries for even more storytelling and story-sharing – it’s through our stories that we all grow.

But it’s not just the stories that are being requested by the masses, it’s “honesty” and “authenticity”. I put these words in quotes because let’s be honest, what we see on screen is generally filtered to various extents, but undoubtedly, the real is craved. I wonder, what if each of our workplaces had a channel that tuned right in to what was happening within our office walls? Who would watch? What’s uniquely happening there? Who would get hooked?

Ever since the very first workplace documentary I made, I was hooked on sharing people’s job stories. Not just because it’s so interesting to meet different people, but because there’s a lot of really good jobs out there whose stories simply are not told. Seemingly boring jobs that could absolutely be someone’s dream job – someone who might not be of age to work quite yet.

Something else I notice happens when our workplaces begin telling their stories – they learn a whole lot about themselves in the process. If you want to crack the code on your company’s employment brand, you have to begin finding and learning its stories. Those stories are not just about covering the responsibilities of the job, it’s revealing the tone, pace, approach and experiences of the people successfully executing that job.

When I met Train Engineer Jackie Pettyjohn, we shadowed her throughout two of the nightshifts she has been working for 20 years on the rail yard in Philadelphia. It was through her story that employees rallied around to celebrate her, but ultimately, surface an enthusiasm and a spirit that represents the company so purely. It’s beautiful.

And then there was Headend Technician Peter Imler, who was working on Long Beach Island for Comcast.

A man who typically works alone most of the day, but is part of a large organization and has a grand responsibility. Peter has accomplished a lot of brave work from his post, and it serves his colleagues well to know more about it.

For those who have begun to take on the positions of “employment branding” and “recruitment marketing” – what is our rallying cry? Can there be an overarching goodwill mission to what we are all doing, recognizing that together we can tell the stories of the workplaces of the world? We can expose individuals to ideas, roles and opportunities they never knew were available.

This has inspired my cry, “Workplaces of the world – tell your stories!” You’ll not only inspire your future workforce, you’ll reveal your company’s true spirit in the meantime.

What Women Want…From Their Job

What Women Want…From Their Job 150 150 Jason Chong
This is an aside post. This week the class will focus on the work of Ansel Adams. If you haven’t already, you’ll need to purchase Ansel Adams: An Autobiography (available at the school bookstore) and read chapters 1 through 4. In particular, I want you to focus on this section from chapter 2: Adams also came to understand how important it was that his carefully crafted photos were reproduced to best effect. At Bender’s invitation, he joined the prestigious Roxburghe Club, an association devoted to fine printing and high standards in book arts. He learned much about printing techniques, inks, design, and layout which he later applied to other projects. [1]Some of Adams’ success can be attributed to how successfully he replicated his work through printing. This week we’ll be learning about his print techniques and making some prints of our own. Typi non habent claritatem insitam; est usus legentis in iis qui facit eorum claritatem. Investigationes demonstraverunt lectores legere me lius quod ii legunt saepius. Claritas est etiam processus dynamicus, qui sequitur mutationem consuetudium lectorum. Mirum est notare quam littera gothica, quam nunc putamus parum claram, anteposuerit litterarum formas humanitatis per seacula quarta decima et quinta decima.  

Songs played at conferences and how to use them

Songs played at conferences and how to use them 150 150 Jason Chong

Mario Peshev piano.

You need to listen to something that focuses you. It needs to keep you motivated, as well as keeping you calm and collected. Ready for business.

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Attendees

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Our schedule is packed with workshops and conferences.

Speakers
See who is speaking at GSF 2020.

New Product Showcase
Have your product showcase in the New Product Showcase

Conferences & Workshops
Get Full Delicate Pass and get unlimited access to both the morning conference and workshop program both days.

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Exhibitors

Exhibitor Manual
Get all the forms ready.

Floor Plan
See where your booth is located.

New Product Showcase
Have your product showcase in the New Product Showcase

Sponsors
Partner with us and promote your brand with GSF.

Retailer Connect
Opportunity to meet with a retailer one on one

FOR

Attendees

Schedule
Our schedule is packed with workshops and conferences.

Speakers
See who is speaking at GSF 2020.

New Product Showcase
Have your product showcase in the New Product Showcase

Conferences & Workshops
Get Full Delicate Pass and get unlimited access to both the morning conference and workshop program both days.

Hotel & Travel
Travel with our promote codes and save more with it.

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